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ANNOUNCING CRAIG JOHNSTON PARTNERSHIP

Gary and Carine Ireland have partnered with long time associate Liverpool FC legend Craig Johnston to develop a SUPAskills licensing model in North America. Craig has invited Carine and Gary to work alongside him to create a groundbreaking project designed to improve the technical level of players, increase membership participation and generate revenue for forward thinking football leaders and organizations. Craig became an national sporting icon, household name and role model in Australia, scoring the winning goal in the FA Cup Final and winning more medals and trophies than all other Australian players combined. Craig is the brainchild and owner of SUPAskills, a unique soccer skills measuring and testing platform. Craig also designed and patented the award winning and best selling revolutionary Adidas Predator soccer shoe worn by David Beckham and Zinedine Zidane. Craig is globally recognized for creating and managing original, meaningful football content and product development, in the media, merchandising and on the football field. Craig isn’t new to creating unique concepts and developing product after creating Prime Time TV game shows such as the ‘Main Event’ which was licensed globally. He was also head of Reebok International Soccer

“A lot of players made it off back of Craig Johnston” 

Tottenham Hotspurs Manager Ange Postecoglou. 

“If I had access to SUPAskills on a daily basis we would be using it with all the players we coach and train from local youth including youth kids, to national teams and college”. Carine Ireland

Contact Gary Ireland

garyjamesireland@gmail.com 

info@soccerbookconsulting.com

1-650-387 4128


SUPASKILLS PERMANENT SKILL RIG, TESTING FACILITY & SMALL SIDED COMPLEX

See SUPAskills Facility of the Future HERE

'POP UP' SKILL RIGS

Pop Up customized SUPAskills ‘Skill Rigs’ are ideal for TV/streaming events for regional, national and global audiences. They are also ideal for bespoke large scale events eg. pro team tours, tournaments, league sponsor and activation events. SUPAskills ‘Skill Rigs’ are ideal for sponsor activations and ignition events as well as city or league promotional activities. ‘Skill Rigs’ can be 'skinned' with unique sponsor and partner branding. The content and DATA that SUPAskills ‘Skill Rigs’ produce is a game changer for news, sports and entertainment platforms and sponsors. 

TECHNOLOGY- MOBILE APP

SUPAskills will develop a dedicated mobile app for players, parents and coaches so that players can compare and contrast scores. Freemium platform with premium subscription options and a revenue share model for clubs and leagues. SUPAskills gamifies this concept for players rather than it be used only as a coach/technical measurement tool. SUPAskills results are measured and shared on the SUPAskills app and website using their personal scorecard data. Coaches, Clubs, Leagues and Federations will find SUPAskills a useful tool for measuring baseline testing and skill development, while overlaying other educational and commercial content 


SUPASKILLS IMPROVES INDIVIDUAL PLAYER PERFORMANCE & INCREASES PLAYER PARTICIPATION

SUPAskills isn’t disruptive but instead enhances players ability to Control, Pass, Dribble and Shoot and helps players to improve their touch and comfort on the ball. SUPAskills improves quality of players and the game and helps clubs and leagues increase player participation. SUPAskills focuses on the essence of individual soccer/football education and helps motivate players to self practice and learn while making practice fun and educational. Quantifying skill metrics has historically been difficult because assessing technical skills tend to be subjective and while coaches and trainers have long had measurements for the physical testing of players, players haven’t been able to share a universal standardized personal skill score that the player owns, SUPAskills provides a way for players of all levels and abilities to engage positively and enjoy the game more as well as enable them to improve, while also generating revenue for youth and grassroots soccer. SUPAskills enables players, coaches and parents to track their year round skill performance and is also ideal for ambitious players wanting to improve when team training isn’t available or technical training isn't provided. Enabling players to own their development and help them enjoy self practice in the objective of SUPAskills. 

CRAIG'S LIFE STORY KANGAROO IN THE CAR PARK- VIDEO ANIMATION

CRAIG'S LIFE STORY KANGAROO IN THE CAR PARK- VIDEO ANIMATION

CRAIG'S LIFE STORY KANGAROO IN THE CAR PARK- VIDEO ANIMATION

Craig created SUPAskills after developing his own method of self training on his way to stardom in England. Craig codified his self practice in a measurable and quantifiable way as seen in his heartwarming and incredibly inspiring animated story ‘Kangaroo in The Car Park’. Craig's story is about overcoming adversity,  perseverance, sacrifice, obsession to achieve the impossible dream and  desire to belong to something big. It’s is an inspirational story of one  man’s life pursuit and a family’s love to sacrifice themselves for his  dreams and the loneliness of a young boy’s isolation, humiliation and  ridicule in a foreign land and how his resilient and tenacious character  full of grit overcame failure, turmoil, setback to achieve success and  finding a way to succeed and become a legend against all odds despite setbacks.

(click on image to see video)

CRAIG JOHNSTON FIFA STORY

CRAIG'S LIFE STORY KANGAROO IN THE CAR PARK- VIDEO ANIMATION

CRAIG'S LIFE STORY KANGAROO IN THE CAR PARK- VIDEO ANIMATION

Craig has been featured on FIFA Football. On his journey as a player Craig developed his method of self training, codifying it in a measurable and quantifiable way, forming the basis and ingredients of SUPAskills

(click here to see video)

SILVERLAKES TOURNAMENT SOUTHERN CALIFORNIA

CRAIG'S LIFE STORY KANGAROO IN THE CAR PARK- VIDEO ANIMATION

SILVERLAKES TOURNAMENT SOUTHERN CALIFORNIA

Carine and Gary assisted Craig in assembling a SUPAskills course at the Silverlakes Tournament facility in Southern California in 2016 

(click on image to see video)  

LIVERPOOL FC AUSTRALIA AMBASSADOR

LIVERPOOL FC AUSTRALIA AMBASSADOR

SILVERLAKES TOURNAMENT SOUTHERN CALIFORNIA

Craig was Liverpool FC Australia Ambassador in 2013 See Craig Johnston ‘You'll Never Walk Alone’ Liverpool F.C  Promo Video here


“A lot of players made it off back of Craig Johnston” 

Tottenham Hotspurs Manager Ange Postecoglou

GARY IRELAND QUOTE

LIVERPOOL FC AUSTRALIA AMBASSADOR

LONG TIME COLLABORATION

Craig's former Middlesbrough coaches John Neil and Ian McNeil coached Gary and his brother Simon at Chelsea FC and nicknamed them next Craig Johnston’s. “Craig a supporter of our work and material which helps players become more technically comfortable and focuses on soccer specific physical movements and consequently he has invited us in the past to work with him and help develop SUPAskills. SUPAskills has a very important technical component built into it which is missing in most players early phase of development. The time is right to combine our resources and knowledge because the game and players need it more than ever. SUPAskills also has a technology aspect to this which is right up our street due to our experience in designing, architecting, developing and managing soccer technology platforms.” Carine Ireland

LONG TIME COLLABORATION

LIVERPOOL FC AUSTRALIA AMBASSADOR

LONG TIME COLLABORATION

"We are excited to work more closely with Craig because not only was he an inspiration to me but to every young Australian player trying to make it in Europe, as Tottenham Hotspurs manager Ange Postecoglou said. SUPAskills appeals to our specialization of technical technical development and also provides a solution for clubs, right holders, media, sponsors, spectators, facility and event owners and most importantly players” Gary Ireland

PLAYERS ARE TESTED & MEASURED

COMPARING PLAYERS' SKILL SCORE

COMPARING PLAYERS' SKILL SCORE

SUPAskills players are: 


    •    Tested and Measured

    •    Rated and Ranked

    •    Tracked for improvement

    •    Displayed in the Global Scouting Network Portal

    •    Given a unique ID & DATA score for their entire playing career 

COMPARING PLAYERS' SKILL SCORE

COMPARING PLAYERS' SKILL SCORE

COMPARING PLAYERS' SKILL SCORE

By using SUPAskills players and coaches will know what skills and techniques they have at their disposal. A players SUPAskills score can be tracked and compared with other players to pinpoint strengths and target areas that players need improving and to identify the most talented individuals. SUPAskills offers a worldwide 'football handicap' type skill challenge in an obstacle course type format

SOCCER GPA & SKILLS HANDICAP

COMPARING PLAYERS' SKILL SCORE

SOCCER GPA & SKILLS HANDICAP

Using SUPAskills, players strengths and weaknesses are assessed by focusing on the 4 fundamental skills of soccer. Craig has developed a fun and engaging system that provides benchmark analysis for uniform statistics. SUPAskills turns skills into scores into stats with a simple formula. 

SUPAskills provides the equivalent of ‘golf handicap’, only for soccer. SUPAskills is a GPA/SAT-type skills scorecard football skills handicap allowing players of all ages to compare skills scores and compete with peers and elite players within their team, clubs at a tournament, ID event or globally 

VIDEOS OF CRAIGS WORK

The Craig Johnston Story


SUPAskills Promo

Craig Johnston and SUPAskills Basic Overview. Click on image to see video.  A visual rundown of various Craig Johnston projects including the FIFA Endorsed Skills Measurement and Ratings mechanic. 



SUPAskills at Isleworth Golf Course (A Tavistock Group owned Golf Course) in Orlando, Florida (features Gary & Carine associate Tom Sermanni then Orlando Pride Women's Pro. team coach  former USA, Australia and current Canada Women's Assistant National team coach). Click here to see video  


VIDEOS OF CRAIGS WORK

Fabio Challenge- Florida  

Click on image to see video  


Florida Cup SUPAskills I Drive Orlando Promo Click on image to see video. 


Florida Cup Facebook Promo Video 

Click on image to see video 


This chronicles the development of the Adidas Predator soccer boot from concept and design by Craig Johnson to final production by Adidas.  


Soccer 6ix's Tournament, Amsterdam Arena (2000)

 The tournament was created by Craig Johnston. Four of Europe's top clubs Ajax Amsterdam, AC Milan, Liverpool FC, Glasgow Rangers competed in a 2 day event.  
Johnston and Johann Cruyff proved that training ground formats could be very entertaining for a global audiences. The tournament was a huge success. Some of the best players in the world participated: Baggio, Maldini, Kluivert, Littmanen, Barnes, Gascoine, De  Boer Brothers, Redknapp, Owen, Fowler & more.

 http://pjbdrummer.blogspot.com/2016/05/football-legend-johan-cruyff-craig.html of


 Interview BEIN Sports 'Keys & Gray Show' Qatar: (May 9, 2020)

 BEIN football presenters Richard Keys & Andy Gray interviewed Craig Johnston, the Australian Liverpool  FC soccer legend & inventor of the world most famous soccer boot, The Adidas Predator Shoe & producer of the inspiring 'Kangaroo In  the Car Park' cartoon about his life. "A football story, the likes  of which there has never previously been before. A story so good its  being considered being turned into a film" said Richard Keys...'It wont  be" says Andy Gray. "why?" asks Richard Keys. "Because it's  unbelievable!' says Andy Gray. Craig's story is It about overcoming adversity,  perseverance, sacrifice, obsession to achieve the impossible dream and  desire to belong to something big. It’s is an inspirational story of one  man’s life pursuit and a family’s love to sacrifice themselves for his  dreams and the loneliness of a young boy’s isolation, humiliation and  ridicule in a foreign land and how his resilient and tenacious character  full of grit overcame failure, turmoil, setback to achieve success and  finding a way to succeed and become a legend against all odds despite setbacks.


See 3 min mark Craig Johnston interviewing Frank Arok (1989) 

EXTENDED INTERVIEW WITH CRAIG JOHNSTON (2012)

The SUPAskills system has been trialed over the years with Premier League Academies, first team players and the Australian National team. It's a unique training methodology that is guaranteed to make players better on a daily basis by turning football Skills...into Scores...into Statistics. Click here to see video (2012) 

Craig Johnston Articles

"Craig Johnston, Steve Waugh and the story of the Captain's Ride”

Six-day/800km charity bike ride aimed at raising funds/awareness for kids with rare diseases with Steve Waugh; Olympic Gold Medalists Anna Meares & Daley Thompson 

https://www.theherald.com.au/story/5758146/steve-waugh-lauds-the-boy-from-boolaroo/ 

"The Adidas Predator at 25: The Football Boot That Changed All Boots" (Guardian-March 13, 2019)

 25 yrs since the creation of  one of the most iconic boots in football. 

Designed by former Liverpool FC player Craig Johnston 

https://www.theguardian.com/football/video/2019/mar/13/adidas-predator-at-25-the-football-boot-that-changed-all-boots?CMP=Share_iOSApp_Other

DAILY FOOTBALL SHOW -IN-DEPTH!

 Liverpool legend Craig Johnston checks in for an engrossing football discussion 
https://player.whooshkaa.com/episode?id=397929

LIVERPOOL LEGEND LAUNCHES FOOTBALL BIG BASH

 https://www.nbnnews.com.au/2019/09/27/liverpool-legend-launches-football-big-bash/

Craig Johnston has invented the 'Big Bash of Soccer'

https://www.newcastleherald.com.au/story/6407417/craig-johnston-to-shoot-pilot-of-big-bash-of-soccer-in-newcastle/?cs=12

Craig Johnston's Legacy Isn't Over With His Plan To Kick Off Big Bash Of Soccer" Network10 (April 19, 2020)

 https://10daily.com.au/amp/news/sport/a200418xshnd/craig-johnstons-legacy-isnt-over-with-his-plan-to-kick-off-big-bash-of-soccer-20200419

"Kurt Fearnley's Tiny Island: Craig Johnston" PODCAST

If Craig Johnston's soccer career happens in today's digital age there wouldn't  be a kid in Australia who didn't know his name and have the Liverpool #7 on their back 

https://podcasts.apple.com/au/podcast/kurt-fearnleys-tiny-island-craig-johnston/id1450747449?i=1000465118947

Liverpool Legend Craig Johnston To Speak At Boolaroo Sports Club (Feb 19th 2020)

-  https://www.newcastleherald.com.au/story/6634846/craig-johnston-the-boy-from-boolaroo-goes-back-to-his-roots/?cs=7573

Craig Johnston's mixed emotions over Champions League final between Liverpool and Tottenham


https://www.theherald.com.au/story/6182488/how-craig-johnston-played-for-liverpool-then-lived-with-tottenhams-owners/?fbclid=IwAR2lhwVcazVlfNpmQALK-xohNAzks9s5B0iKSXZSSAMQjAutlvHuHEsSOKM

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